After some fun in the sun and after bringing you the hottest banger of the summer, the time has finally come… we so serious! The urban desi phenom known as Jay Deala teams up with reggae/R&B sensation Kat Eyez to drop his second video single entitled “SERIOUS”.
Produced by Phantom Beats, this track makes speakers pound and bones rattle with its deafening extra heavy bass and powerful sharp kicks. This track also showcases a harmonious orchestra string section melody that compliments Kat Eyez’s versatile voice and really brings out Jay Deala’s sleek word play. Recorded at M Way Studios by Nach, mixed by Steve Chahley at the infamous DNA Recording Facility and mastered by the world renowned Phil Demetro at Lacquer Channel Mastering House in Toronto Canada, this track will definitely rip speakers, damage ear drums and keep crowds bumping for years to come.
The video was directed by none other than the very talented Preet Sandhu. "SERIOUS" by Jay Deala featuring Kat Eyez received its world premiere at the world’s largest and longest running South Asian Film Festival, the 12th annual FILMI: Toronto's South Asian film festival was held at the Art Gallery of Ontario. “SERIOUS” was a complete smash hit at the festival receiving huge praise and rave reviews from all fans, peers, and film critics in the industry alike.
Showcasing some of the sexiest, most beautiful female models in Toronto and paying homage to the entertainment nightlife while highlighting the hard work it takes and how much effort artists put in to their music by incorporating visuals of the actual studio session where Jay Deala and Kat Eyez created the track makes this video very unique. The message conveyed by the video is that it’s not all fun and games and that it takes hard work and dedication to obtain goals and ultimately reap rewards. Work hard and play harder, from the north to the south and east to the west, we always on the grind, until they recognize worldwide, we so SERIOUS!!!
"Serious" is the second official video single off the greatly anticipated international debut album entitled "Sincerely, Jay Deala" COMING SOON!!!
AVAILABLE FOR PURCHASE ON I-TUNES and all other major digital distributors!